Network Marketing has been around for a very long time. I would go out on a limb here to say that most of your warm market have been involved with some type of home business. It does not matter what the product or opportunity is the idea is still the same. Usually it starts with an invite to some sort of party or home meeting, right? Or maybe the next door neighbor shares a diet cookie with you. How about the dreaded call from your relative that has gotten involved with another one of those Pyramid Schemes.

The concept of being able to work from home and fire your boss has been around for decades. The days of Rich Devos and Jay Van Andle going door to door selling Amway are long gone. Don’t get me wrong, Amway is a great company with great products and still a global opportunity that has billions in sales every year. I am just saying the 3 foot rule style of marketing that Amway introduced is over. For the most part, more on that later.

If it wasn’t for Amway paving the way I don’t think the home business industry would be what it is today. What really needs to change is the idea of making a list of your friends and family when you start your business. This is called your warm market and folks I am here to tell you, it just is not what the doctor ordered when it comes to building your business. With today’s global economy if your not leveraging the internet to markeet you business, well lets say your leaving a lot of money on the table.

Here is the problem with making a list of friends and family. Sure you get started with a product or opportunity and you’re really excited. Your upline gives you a page that has a list of every type of person that you come in contact with on a regular basis. memory jogger, you have one right? Examples of this would be your mail carrier, teachers, friends, family, neighbors, church or other social club friends…etc. Anyone could make a list like that pretty quick and most of us would have a large list.

Great, now we have a list of at least 50 people. Let me show you how quickly this list will fade. Out of those 50 how many actually want to start a business from their home? How many would buy what your selling, and if so how many would buy your product more then twice? What if this was not your first try at a home business? Now some of those on that list are thinking here we go again…right?

I am not saying forget your friends and family, but keep in mind that list your upline wants you to make is not going to build your business.

Today we have the internet. Our market has opened up to everyone that has a computer, an internet connection and desire to make additional income from home. No longer do you have to prospect at the mall, bug your family, mail out expensive fliers or worse yet make cold calls after wasting money with buying leads. When taught proper internet marketing techniques, your phone will be ringing and your email will be full of hungry people raising their hand for help with their business!

This business works when you are taught by someone that does not have an agenda with taking your money. If you already have a company or product you like great, don’t quit. Just stop spending yourself out of business with options that are not working. Become a student of the industry and educate yourself about how this business works. I invite you to to learn the 6 things that is critical to your success. Leaders are readers, grab your copy here. Please do not ignore your warm market, just understand that most of them do not want to see you succeed in anything that you do.

Todd

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