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Buying MLM Leads Can Be Hazardous To your Wealth

Discover the truth, lies and deception within the network marketing lead industry and what you can do for yourself to never, ever have to buy leads again.

Most people who read this article are probably spending money buying leads or have spent money in the past on MLM leads. Wasted money, that would be a better term when it comes to buying leads.

When I first got started, I was told to buy leads and it made sense to me. Use my free company website, buy some leads and call them. WOW, was I shocked. I had a pretty good system and what I thought was a pretty good opportunity. My phone skills were not perfect, but they were not bad either. Well, it took over $600 worth of leads and a few months of cold calling before I ever had anyone interested in my opportunity.

Lead Buying Problem #1
Most people that are looking to create additional income from home can not afford to spend $300 per month on leads. This method does not duplicate, and in this industry if it does not duplicate…your dead in the water.

I hated calling those so called ‘Hot MLM Leads’ and far too many did not know what the heck I was talking about. Some even told me they never applied for information about making money at home and wondered where I had gotten their name from. Most people were rude and the phone weighed 300lbs during those calls.

Lead Buying Problem #2
If someone does not specifically request information from you or a site you either own or control, then its illegal. One big problem with buying leads is no matter how you spin it, your cold calling. You better have a sales type of personality and love to close people. All the big so called leaders that advocate marketing like this, are hard charging-big time closers. You like the feeling you get when you walk on the car lot? Most people hate being sold too.

I can remember reading from the script. The person on the other end had no idea who I was or what I was talking about. Let me read the script and hang up, I wished for answering machines for every call. If one person asked me a question I was done.

Lead Buying Problem #3
People buy from people that they know, like and trust. The word ‘buy’ can have different meanings in this industry. Basically, when someone trusts you enough they will take the time to listen to your offer. If your selling your opportunity all the time, then it is very difficult to establish a relationship with someone.

When you purchase leads you are at their mercy on how many times the lead has been recycled. In this business, recycled can be a bad word. Lead companies do not make money selling leads only once. The first sale is usually a break even point. The profits do not begin until the same lead is sold at least twice.

One big way companies generate leads are with product registration. When you purchase a new product, one of the biggest pushes are for you to register the product. Usually has something to do with warranty issues. After you have already filled out ALL of your contact information, there are always some questions. ‘Is it OK for us to contact you with special offers in the future?’ You check the box and instantly you have given them permission. The problem comes when your information is sold as a lead. Starting to get the picture?

On average a lead is sold at least 3 different times, usually more than that. The life of a lead begins with it being called, real-time. Then after a couple of days the lead falls into a variety of different categories. Hot leads, week old leads, less than 10 old leads, 30 day old leads, hot email leads and finally bulk leads. Spin whatever name you want…I say name them all ‘cold call, might get lucky after I piss someone off leads’

Great News!

Imagine this. Your at a moment in time with your business opportunity that you never have to rely on buying leads from anyone. People all over the world are raising their hands for more information about you and what you have to offer. Your business is fun and your surrounded by loving people that truly want to help you succeed, with your business.

You have all the training you need and it did not cost you any money. You look at yourself in the mirror and feel good about what you have to offer. Saving people tons of money, years of failure, frustration and you never have to close anyone or ask them to spend a dime. Your business is booming. Success is imminent. You smile and think back when you first read about this free information that changed your life and the lives of thousands…forever.

This is not a dream or a crazy sales pitch. This is real. Read for yourself how your struggles and lack of success are not your fault. Click the banner below to download your free eBook today. I look forward to your success.

Todd Bobal