Marketing With Video
Ever wonder why marketing with video is so effective at getting leads for your business. I will explain. We all know that video has exploded on the marketing scene just in the last couple of years. Its so popular that search engine giant Google has bought YouTube. Ranking videos has never been easier.
Most people would agree that watching a how to video is much easier than reading about it. What is even better is if you have a guide along with a video. Provide something of value and not just a video of you telling everyone how great your company is.
If your going to shoot a video of yourself then give some advice or tips about advertising. Maybe a new idea about facebook or myspace has been working for you. Teach something of value and you will position yourself as a leader. Never, ever pitch your business. If you fall into this trap you will only open the door for the conversation of my business is better than yours.
screen capture software is becoming very popular and if you do not know how to use it you maybe be cheating yourself. You can find free versions out there or drop a couple of bucks on camstasia. Once you learn how to use this software your video ideas are endless.
What to do with your movies?
Here is a quick marketing guide to getting your videos ranked on the first page of Google. First you want to do a little keyword research. Find those words and terms that are getting some searching and grab the low hanging fruit or the ones that are not too competitive. I like to have at least 1000 searches a month and a competition of less than 15,000.
After you find your term go ahead and create your video. I always upload it to youtube first. Be sure to include your main keyword in your title. In you description be sure to put your website URL in the first sentence of the description box. Finish off with a nice description of your video.
You can also create an account with tube mogul and upload your video to multiple sites. This is a free service with limitations about sharing marketing videos.
Next step you will want to write a short blog post (if you have a blog) or create a squidoo lens about your video. Be sure to link back to your video using anchor text with your keywords. This is a very important step in this process. Think of it as advertising for your video. Promote the promotion.
Once your done with your squidoo lens head over to your favorite pinging site. Ping goat or pingomatic and ping your squidoo lens. You should also create an account with onlywire or socialmarker so you can bookmark your video. This is a huge time saver an you can post to about 20 different sites at the click of a button.
That is it. If you complete all the steps correctly I can promise you will hit the first page of Google every time. Marketing with video, every step is important and if you miss one or pick a bad keyword, forget it. Your video will be buried in the pile with the rest of the marketers that decide to take short cuts.
Remember the site you want to promote should not be your primary business. You should be using a generic marketing system whenever your marketing with video. Find the exact formulas to learn to generate targeted leads for any MLM business over at:
MLM Profit Zone





